A history of the Nambiquara people and their use of video as a tool in cultural preservation. The Nambiquara tape their dance patterns and compare them to performances of the same dance by other clans. When they re-play the tape, the Nambiquara realize that they appear very occidental and feel that they are losing their own identity. They decide to re-tape the same dance, wearing traditional clothing. As a way of symbolically recovering their identity, the men ceremonially pierce their noses and lips using wooden sticks without anesthesia.